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THE CHALLENGE
To celebrate Milan Fashion Week with Campari
THE RESULT
During Milan Fashion Week we took care of the communication of Fashion Drinking Avenue between via Manzoni and San Babila in collaboration with Campari.
We invited a selected audience to join a path with visits and stops among some of the luxury boutiques, such as Versace, Burberry and Montblanc, all in which you could find a Campari corner, in order to find both, a selection of Campari drinks and to take a closer look to the new collections.
